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SubX
Intervention IxD
INT IxD: Bio
Challenge
How to encourage people to do physical exercise in a moving crowded space that is normally not considered as an appropriate place for exercise?
Opportunity
Commuters normally spend around 2 hours every day in a subway and most of they are willing to find a way to utilize this time in spite of looking at their cell-phone.
INT IxD: Features

INT IxD: Image

INT IxD: Image
Lisa walked into the station feeling tired and sleepy.
INT IxD: Text

INT IxD: Image
Lisa saw there are some new equipments in the car and a man is using them to do physical exercise.
INT IxD: Text

INT IxD: Image
She looked up and saw an instruction telling her how to use it.
INT IxD: Text

INT IxD: Image
She walked toward the equipment and decided to follow the instruction and give it a try.
INT IxD: Text

INT IxD: Image
She leaned on it and started to do isometric exercise.
INT IxD: Text

INT IxD: Image
After the exercise, she felt refreshed and ready to start her day.
INT IxD: Text
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